MAPEI MAPEI demonstrates its latest installation products, including Ultrabond ECO 995 wood flooring adhesive and Opticolor Stain Free Grout. The video features Dr. Giorgio Squinzi, ceo of MAPEI Group; and Luigi Di Geso, president of MAPEI Americas. www.mapei.us
MP Global Products Jack Boesch, director of marketing, discusses his company's polyfoam and recycled fiber products, including the new FiberBacker underlayment. www.quietwalk.com
Stauf David Ford, vp sales and marketing, demonstrates his company's new PUM950 wood flooring adhesive. President Wolfgang Stauf introduces the video. www.staufusa.com
Pearl Abrasive Co. Pearl Abrasive Co. talks about its Tuscan Leveling System, a new two-piece installation system for large format ceramic, porcelain and stone tiles. www.pearlabrasive.com
Creating Your Space Creating Your Space walks dealers through its full suite of website tools, including search engine optimization, Virtual Room Designer and the ability to capture a customer's information. www.creatingyourspace.com
Chip Wade Introduces the SmartStrand Rhino Challenge A rhino living on carpet for two weeks? It's the SmartStrand Challenge! Television handyman and expert craftsman Chip Wade introduces this unique challenge that pits one of the world's fiercest and messiest animals against the built-in stain resistance and durability of SmartStrand carpeting. Ricko the Rhino from the Birmingham Zoo will live on Mohawk SmartStrand Carpet made with DuPont Sorona renewably sourced polymer for two weeks, live on the web! More videos will be uploaded here. Keep an eye out for more about the SmartStrand Challenge. Website - smartstrandchallenge.com
